Textile testing instrument industry how to survive in the market
At present, the textile industry has entered the annual production off-season, the enterprise start rate dropped significantly. Many textile testing instrument companies reflect that from June onwards, they feel that orders are reduced, and experience this change most deeply or instrument production enterprises.
1. Will look to the international market
With the rising cost of enterprise utilities, labor and other factors of production prices, the textile industry as a whole has seen a slow development of the situation. Many textile instrument production enterprises in charge of the interview reflected that the root cause of the current poor product sales lies in the downstream enterprise production capacity is not strong, insufficient demand, and the bottleneck causing the lack of demand still lies in the price of cotton and import and export yarn prices formed by the inverse.
Whether it is textile enterprises or spinning ware production enterprises are generally agreed that the current situation in the textile industry is unlikely to change in the short term. In order to get out of the predicament, many powerful enterprises have set their eyes on the international market. At the same time, many foreign customers have also shifted their orders to Vietnam, Thailand and other countries and regions where labor costs are lower. At the beginning of the month, Standard Group released the decision that it will invest US$2 million to set up a wholly-owned subsidiary in the U.S., mainly engaged in market research, promotion of new products and customer relationship maintenance.
In the current situation, QINSUN also actively changed the previous business mode of "waiting for the rabbit", and took the initiative to take the initiative to deliver the latest samples to the customers with greater intention, in order to win customers in time and service. At the same time, foreign trade companies also participated in various textile fabric exhibitions, through the exhibition to understand the market situation, grasp the fashion, to ensure that foreign trade orders. The downturn in textile enterprises is destined to textile equipment can not be alone, many textile equipment companies have the same feelings and ideas as textile enterprises.
2. Innovation is still the main theme of development
The more the market is in the doldrums, the more is the time for enterprises to fight technical workforce. qinsun group responsible person told reporters that under the current situation, in addition to innovation, there is no better way out of the predicament. Qingdao spinning machine needle cloth company marketing department minister Liu Feng also expressed a similar view: "in the market economic situation is severe, enterprises should make more efforts to cultivate independent innovation ability, targeted product development, reduce homogeneous product competition, through the overall improvement of product technology level, to occupy the market with core technology."
Many industry insiders believe that the situation in the textile industry is still severe, the adjustment and transformation of textile enterprises will further deepen, to meet the upgrading and transformation of textile enterprises, to adapt to intensive, automated demand, can effectively improve the production efficiency of enterprises of textile equipment products will still have a better market prospects, the Standard Group is to provide a comprehensive supplier of textile testing instruments equipment, uphold the professional, sincere Standard Group is a comprehensive supplier of textile testing equipment, upholding the professional, sincere, warm and efficient service concept, close to the needs of customers, highly recognized by customers.
In order to reverse the general decline of textile enterprises' efficiency and order reduction, Shanghai QINSUN Instruments has improved production efficiency by increasing the R&D management innovation methods such as new product development and technical improvement efforts; increased technical improvement efforts for online product quality problems; meanwhile, it also listed the strengthening of the company's technical team echelon construction as the focus of work, expanded the technical cooperation with research institutes, improved the scientific and technological Innovation capacity, to achieve key technology breakthroughs in key projects. The general manager of the company said, at present the company will focus on product development on cotton fiber tester, foreign fiber removal machine and self-winding electric cleaning, airflow spinning electric cleaning, etc., in the future the company will further strengthen the new product development process control, and further shorten the product maturity cycle. In view of the wide market demand in the heald frame industry, many manufacturers, fierce competition in the industry, easy to imitate products and uneven grades, QINSUN has also strengthened its independent innovation work, positioning high speed, wide width, high strength, low noise and new structure heald frames as the company's new product development goals.
3. Differentiation to achieve growth against the market
Many enterprises in charge of the textile instrument industry believe that the textile equipment industry is currently facing a major adjustment, restructuring, and elimination of the situation, with the passage of time, the polarization of the industry will become more obvious, if companies want to win in the competition, they should make more efforts in product differentiation.
For more reports on the development prospects of textile testers, please pay attention to QINSUN Instruments!
2022-06-17 09:57
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